wide range of professional equipment,<\/strong><\/a> spread across different product categories.<\/p>\nAt Manutan EXPERT, we offer you a strategic alternative to what the market offers thanks to our products displaying excellent value for money<\/strong>. We are on average 20% cheaper than premium ranges, with a similar quality level. In addition, all our products are covered by an up-to-10-year guarantee, except for PPE and electrical products, which benefit from a 3-year guarantee.<\/p>\nThere are commonly three range levels in the market:<\/p>\n
\nPremium<\/strong>: These products are high quality, at high prices. They are mostly branded items that are exclusive or have additional features.<\/li>\nMid-range<\/strong>: These products offer good value for money and are sold 10% cheaper than premium products.<\/li>\nEntry level<\/strong>: These products meet basic needs but are sold 20% cheaper than premium items.<\/li>\n<\/ul>\nIn addition to this trio, there are private labels, such as our Manutan EXPERT brand. Their positioning is interesting for you as they offer a quality level similar to premium ranges but at a more affordable price.<\/strong><\/p>\nIn addition to our competitive pricing, at Manutan EXPERT we combine expertise, reliability and sustainability.<\/strong> All our products are carefully selected by our teams from our strong network of suppliers. On top of being regularly audited by us, they have all adhered to our ethical charter. We also promote durable practices: Find in our catalogue a large number of sustainable and\/or made in Europe references.<\/p>\nAt Manutan, a product is considered “sustainable” when it is made of at least 25% recycled material and\/or has been awarded a recognised environmental label and\/or is second-hand (used or reconditioned products). Another of the group\u2019s sustainable commitments is enabling its clients to purchase spare parts and providing circular services such as the collection and recovery of electronic equipment and furniture.<\/p>\n
Case study with an aerospace company<\/h2>\n Our case study focuses on a company in the aerospace sector, which spends over \u00a3800,000 on equipment. It also uses a P2P solution and has a Punch-Out catalogue that includes our Manutan EXPERT range.<\/p>\nEngineers check aerodynamics of new development drone in laboratory for modern modifications using wind tunnel with steam. Computer system for changing parameters. Concept of manufacturing UCAVs.<\/figcaption><\/figure>\nAnalysing data<\/h3>\n The lead buyer contacted his sales manager to optimise the company\u2019s product selection. To support him, our experts began by analysing the product ranges purchased by the company over the past twelve months.<\/p>\n
It emerged that it mostly bought premium (35%) and mid-range (30%) references. Next came our Manutan EXPERT products (27%) and entry-level equipment (8%). The company\u2019s internal customers were therefore already familiar with our Manutan EXPERT range.<\/p>\n
We then studied the characteristics of these products to offer possible Manutan EXPERT substitutes. In total, we found that 6.5% of the references could be replaced. As the replacement products that we identified were cheaper, it appeared that the company could expect overall potential savings of over \u00a319,693!<\/strong><\/p>\nNumber of references purchased 2,652<\/strong><\/p>\nNumber of substitutable references 172<\/strong><\/p>\n% of substitutable references 6.5%<\/strong><\/p>\n <\/p>\n
Total expenditure \u00a3793,151<\/strong><\/p>\nActual expenditure with substitutable products \u00a371,064<\/strong><\/p>\nPotential expenditure with substitute products \u00a350,974<\/strong><\/p>\nPotential savings \u00a320,090<\/strong><\/p>\nDefining and implementing the action plan<\/h3>\n First, the lead buyer asked the internal experts at his company to confirm the potential for substitution offered by our Manutan EXPERT products. This proposal was validated, attesting<\/p>\n
to the validity of our analysis. The company then integrated it into the existing offering on its Punch-Out solution.<\/p>\n
It was then time to inform and raise awareness among the various stakeholders<\/strong> within the company, an extremely important step. To promote this new offering, the lead buyer organised a webinar for local buyers in which we presented our Manutan EXPERT brand. In addition to the benefits offered by our products, we showed them how to easily find our equipment in their e-catalogue to anchor this practice into their daily lives.<\/p>\nAfter that, the lead buyer communicated more widely with users. To do this, an email campaign was orchestrated to explain the positioning of our Manutan EXPERT brand and the benefits it offers in terms of cost optimisation.<\/p>\n
Lastly, we set up a dedicated “shop-in-shop” for Manutan EXPERT at the heart of the company\u2019s Punch-Out. This e-boutique has all the key references of our brand, making them accessible to all users.<\/p>\n
Monitoring and improvements<\/h3>\n As this action plan is part of a continuous improvement approach, we have set up a monitoring system in the form of quarterly reporting. This is how we control activity with the lead buyer and can initiate corrective actions together when necessary.<\/p>\n
What were the results?<\/strong><\/p>\nOne year later, the company reduced its use of premium (33%) and mid-range (27%) items in favour of our Manutan EXPERT products (32%). Purchasing of entry-level equipment remained stable.<\/p>\n
Thanks to our support, the company was able to optimise its product selection and achieve \u00a313,700 in direct savings<\/strong>. These initial results are promising, knowing that the operation will continue to bear fruit in the long term.<\/p>\nThis customer case highlights the added value that our Manutan EXPERT brand brings to companies. By offering them everyday, high-quality products at a competitive price, we position ourselves as a strategic alternative<\/strong>. The companies that place their trust in us derive tangible benefits since the savings achieved are directly valued in their income statements. These gains can then be reallocated to development projects.<\/p>\nExplore our Manutan EXPERT product range<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Discover Manutan EXPERT, Manutan\u2019s own brand, which offers you quality products at the best price. This allows you to operate efficiently while reducing your costs. Here is a concrete example with the case of an aerospace...<\/p>\n","protected":false},"author":10,"featured_media":23235,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[],"yoast_head":"\n
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