{"id":22630,"date":"2022-10-27T13:22:31","date_gmt":"2022-10-27T12:22:31","guid":{"rendered":"https:\/\/www.manutan.co.uk\/blog\/?p=22630"},"modified":"2022-10-27T13:22:31","modified_gmt":"2022-10-27T12:22:31","slug":"greenspeed-interview-when-eco-friendly-cleaning-products-contribute-to-the-circular-economy","status":"publish","type":"post","link":"https:\/\/www.manutan.co.uk\/blog\/interviews\/greenspeed-interview-when-eco-friendly-cleaning-products-contribute-to-the-circular-economy\/","title":{"rendered":"Greenspeed Interview: when eco-friendly cleaning products contribute to the circular economy"},"content":{"rendered":"

When eco-friendly cleaning products contribute to the circular economy<\/span><\/b>\u00a0<\/span><\/h2>\n

CSR innovations can also include detergents and other cleaning products. Manutan’s partner Greenspeed offers ecological cleaning solutions, based on products of natural origin, which are totally ecological and fully adhere to the circular economy. Interview with Franck Devlaeminck, International Key Account Manager and Johan Tops, Commercial Director of Greenspeed.<\/span><\/b>\u00a0<\/span><\/p>\n

Manutan: Can you describe Greenspeed in a few words?<\/span><\/b>\u00a0<\/span><\/h3>\n

Franck Devlaeminck<\/span><\/b>: Greenspeed was founded 25 years ago in the Netherlands. The company offers a comprehensive range of sustainable cleaning products and innovative microfibre products. All our cleaning products aim to have a positive impact on both people and the environment. For this reason, our cleaning concepts are based on the principle of the circular economy as well as human health rather than the linear economy. <\/span>Greenspeed<\/span><\/a> is currently active in about 30 countries throughout Europe, as well as in Asia. <\/span>Our products are distributed through major retailers such as Manutan<\/span>, as well as through distributors specialising in hygiene products, and in the food industry. We have a turnover of 10 million euros, of which more than 50% is exported outside the Benelux countries. We are therefore a thoroughly European group, especially as almost all of our plant-based detergents are produced in France, in our ecological factory in Boulogne-sur-Mer.<\/span>\u00a0<\/span><\/p>\n

Manutan: As you said, Greenspeed has assumed a particularly strong stance in favour of the environment and the circular economy. Can you tell us more about this?<\/span><\/b>\u00a0<\/span><\/h3>\n

F.D<\/span><\/b>: 25 years ago, Greenspeed was the first company in the Benelux region to offer a quality microfibre certified by Nordic Swan, the Scandinavian eco-label. This initial success allowed us to pursue external growth initiatives, including the acquisition in 2015 of Ecover Professional, which was also a pioneer in the development of environmentally efficient detergents. As a result, we have gradually expanded our product range from microfibre to eco-friendly cleaning products, washing systems and cleaning trolleys made from recycled and recyclable material. The aim is to always be able to provide our customers with the most efficient and environmentally friendly products while respecting <\/span>the principles of the circular economy<\/span>. This of course includes obtaining important environmental certifications, such as the European Ecolabel<\/span>, <\/span><\/i>the C2C (Cradle to Cradle) mark and the Nordic Swan mark<\/span><\/b>.<\/span><\/p>\n

Obtaining C2C certification for our detergent was a world first at the end of 2012. This certification, which validates the circular approach of our production, monitors products according to 5 main baselines:<\/span>\u00a0<\/span><\/p>\n